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About
Me
My passion for marketing was ignited during my undergraduate studies in Commercial Marketing and Economics. Eager to broaden my global perspective, I pursued a Master's degree in International Management in Amsterdam. Throughout my academic journey, I gained practical experience by working in diverse industries, continuously fostering my personal and professional growth. Now, I am excited to embark on my next chapter and eager to leverage my skills and experience to contribute and support the growth of your business across various areas.
TECH
Philips
Managed digital transformation
End to end 360 campaign management
UGC/CGC & influencer campaign execution
Audience first consumer engagement strategy
Sustainability focused initiatives
Full scale consumer insights research
New cross functional ways of working
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FASHION
Campaign development with celebrity talents
Managed 10 M EUR + campaign budgets
Seasonal campaign framework​
Product story telling, narrative
Merchandising & commercial plan creation
Trend forecasting
People management
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